Yogurt is TRENDY
Fantasia's Collection SS 2019
What to do when launching new variants ceases to excite?
It is time to create a trend!
A premiere of Fantasia's new spring-summer product.
And a premiere of Fantasia Collection SS 2019.
The new brand's image that follows trends resulted in sales doubling client's targets
Client: Danone
Agency: VML&YR
Creative Director: Agata Kubien, Natalia Borawska
Art Director: Ewa Rostalska, Ola Krajewska
Copywriter: Piotr Skarbek, Anna Gano